FSOwner
FS Owner
It looks like Microsoft got some value out of that $10 million it spent to have Seinfeld shill for the company after all. According to Visible Measures, which charts online video viewing trends, the Microsoft commercials starring Seinfeld have been far more popular than the subsequent "I'm a PC" ads.
The videos received an equal number of placements, around 75 each, but Visible Measures found that the Seinfeld campaign had over 4.3 million viral video views more than the "I'm a PC" spots.
View Full Article: Wired
The videos received an equal number of placements, around 75 each, but Visible Measures found that the Seinfeld campaign had over 4.3 million viral video views more than the "I'm a PC" spots.
