Google breaks into brand top 10

FSOwner

FS Owner
Google has made it into the top 10 of Interbrand's annual Best Global Brands ranking for the first time, while IBM knocked Microsoft off its perch at second place – with Coca-cola holding on to the top spot.

With a notional brand value calculated at $25.59 billion – a 43 per cent increase on 2007 – the 'do no evil' search engine jumped into tenth spot after ranking at 20 in last year's survey.

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