Microsoft and PC makers introduce Windows 7 offers for consumers

FSOwner

FS Owner
Microsoft is really turning up the consumer-focused volume on the Windows 7 launch on October 22 — despite the fact that the company makes a lot of money from selling Windows to business users, either via volume-license agreements and/or various other channels.

Why so much attention on retail — where Microsoft admittedly garners the least amount of Windows revenues? Microsoft officials believe if they can win over consumers with Windows 7, these consumers will push their workplaces to move to Windows 7 more quickly. There’s also, undoubtedly, a large helping of Apple envy/fear that’s part of Microsoft’s consumer push...

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